The Hasselblad XCD 3.4/75P is a standard lens with a 59mm equivalent focal length, combining powerful performance with a lightweight and agile design. In portrait and street photography, it not only enhances the allure of your work with its exceptional optical quality but also adds a unique touch of lightness to your shooting experience through its multiple ingenious lightweight design elements.
Learn More Buy NowFinding the right balance for design is at the heart of all Hasselblad products. Our designers combine contemporary and unique elements giving Hasselblad a look that future models will be built off.
Taking inspiration from older Hasselblad cameras, small details are integrated into the distinct composition of each new product. Looking straight on at any Hassleblad product, our product integrity and the family resemblance is clear. Classic lines and a faultless historical reflection; Everything Hasselblad has, and will always be.
The highly compact X System enables portable medium format photography, combining uncompromising image quality, precision mechanics, and ergonomic design. The launch of the X System began with the world's first digital compact mirrorless medium format camera in 2016. Packed into the award-winning design of the first generation, the X2D 100C continues to let creatives take medium format out into the world with its light build, upgraded electronics, and total connectivity.
Learn More Buy NowWith the CFV II 100C digital back and the 907X camera body, Hasselblad’s photographic history is connected in one system. Bridge the past and the present with the modernized CFV II 100C attached to a classic Hasselblad V System camera. Merge the CFV II 100C with the 907X to create a whole new combination that enables shooting with a variety of Hasselblad optics, ranging from the V System to our modern XCD Lenses.
Learn More Buy NowHasselblad Lenses are some of the finest optics available on the market today. These lenses, which are all designed in Sweden, have all gone through rigorous development, testing and production processes to ensure they satisfy the demands of high-end mirrorless digital capture and high-resolution sensors.
Learn More Buy NowHasselblad Accessories add crucial functions and flexibilty to your quiver. We offer a wide range of accessories for all X System, V System, and lens families. Designed in Sweden, our accessories have undergone rigorous development, testing and production processes to ensure they satisfy the demands of high-end photographers.
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